At Azaad Maidaan camp was held in SDI Ijema

During the period of 3 days that is 11th, 12th, and 13th December Doctors were organized the camp

Mumbai 14th Dec 2015(Sana Sayed): Doctors were organized the camp and arranged the medicine for emergency and  needed people in SDI ijtema.  It was totally free of cost. 

KidZania India enters National Capital Region with the country’s second facility

One of the largest edutainment theme
parks in Asia to open in NCR in 2016

Leading FMCG, Retail and E-Comm
brand partnerships confirmed

New Delhi 12th Oct 2015(Sana Sayed): In what is slated to be one of the largest edutainment theme parks in Asia, KidZania India is set to launch its second facility in Delhi NCR, come early 2016.  India’s first centre, KidZania Mumbai recently completed 24 months of operations, hosting 850,000+ visitors and 36 brand partnerships to date. 

KidZania Delhi NCR will be located at the Entertainment City in Noida which is a 147 acre development housing the largest retail and entertainment destination in the region. KidZania Delhi NCR will be a standalone structure across 3 levels and 97,000sq.ft.  

The KidZania India franchise rights are owned by ImagiNation Edutainment Pvt. Ltd. Actor, Shah Rukh Khan owns a 26% stake in the company in his personal capacity. The remaining 74% of ImagiNation Edutainment India Pvt. Ltd. is owned by Singapore-based KidZ Inc. whose shareholders are Comcraft Group, Xander Group and Maxfield Management Ltd.

Built like a city for children, KidZania, the world-over is the fastest growing indoor edutainment theme park that makes learning fun. Across its 20 facilities globally, KidZania emulates the workings of a real city but built to scale for children with paved roads, battery-operated vehicles, buildings, a functioning economy and its own currency.  

Based on the philosophy of providing real–life experiences, KidZania empowers, inspires, motivates and educates children through the 90+ role-playing activities based on replicas of real-world industries and services including, entertainment, airline, automobile, retail, restaurants, factories and other private and public services. Here, children can take on various roles, including that of a pilot, surgeon, detective, chef, candy-maker, fireman, television producer, radio jockey, mechanic and other diverse professions.

Sanjeev Kumar, CEO, KidZania India says, “Coming to the capital city has always been on the cards for us, and working with a diverse group of industry professionals and partners will bring a truly genuine experience to the children. We believe that KidZania Delhi NCR will be home to myriad avenues for the coming generations, opening doors for talent to grow through the path of education and entertainment in an environment that fosters leadership and development.”  

KidZania provides brands with a sustainable consumer engagement platform. It is a game-changer with the perfect mix of education, entertainment, CSR, and marketing. Brands build realism and add authenticity to the experience that children have in KidZania. With a few months to launch-date, the Delhi NCR facility has already signed up 18 brands.

Key brands from Mumbai that have extended their partnerships for the Delhi NCR facility are Parle (Biscuit Factory), Yes! Bank (ATM and Bank), Toonz Animation (Animation Studio), DHL (Express delivery service), Bajaj Electricals Ltd. (Culinary school and Energy Conservation Hub), Pepperfry (Furniture studio and Lounge), Zespri Kiwifruit (quality control and inspection hub), Shiamak (Dance studio), Big Bazaar (Supermarket), E-Zone (Electronics store), Amity University (University), Kellogg’s Chocos (Cereal factory) and Furtados School of Music (Music School). Brands that have forged new ties with KidZania Delhi NCR include Frooti (Mango drink factory), Kinder Joy (Chocolate factory) and Amiown (Pre-school).

Viraj Jit Singh, Chief Marketing Officer, KidZania India says, “We’ve built great experiences for children and families through KidZania Mumbai and we want to extend the same to people in the capital region. With KidZania Delhi NCR, we hope to reach out to as many children with powerful experiences that help them develop educationally, psychologically and motivationally. Our brand partnerships will aid in providing authentic experiences which will pave the way for responsible future leaders.”

KidZania promotes real-life, hands-on experiences that simulates the routine of various occupations in their myriad establishments. Kids are allowed to partake in activities as professionals, as well as customers in establishments like the bank, departmental store and supermarket, allowing them to learn, earn or spend their own currency, KidZos.

The KidZania concept has been a proven success in 20 cities internationally including London, Dubai, Jeddah, Lisbon, Cairo, Manila, Tokyo and its start-point, Santa Fe. Currently functional in Mumbai, India's first facility, KidZania has seen a footfall of over 8.5 lakh visitors with over 500 schools having visited in the last 24 months. 

Coca-Cola IPTL releases Player video to mark countdown

“This is no regular game of tennis; 

this is a whole new ball game!”

UAE 9th Oct 2015(Sana Sayed): The much awaited Coca-Cola International Premier Tennis League (IPTL), released an exciting new promo video featuring the biggest names in tennis, giving fans a peek of what’s in store come December 2015, whilst reliving some of the most iconic moments from the inaugural edition that saw the Indian Aces lift the glitzy trophy.

The promo video captures the palpable excitement of players as they talk about the unique features of the IPTL – the quick-paced format of the game and the team-based rivalry. Set to a racy pace, the video opens with a warning from Maria Sharapova that says “This is no regular game of tennis” with Rafa joining in to say “this is a whole new ball game.”

The 1-minute video features some of the biggest names that will set the courts on fire in less than 2 months from now – Roger Federer, Novak Djokovic, Serena Williams, Maria Sharapova, Leander Paes, Kei Nishikori, Nick Krygios, Agnieszka Radwanska, Belinda Bencic, Daniela Hantuchova, Gael Monfils, Tomas Berdych, Ana Ivanovic, Goran Ivanisevic, Daniel Nestor along with Sania Mirza and Rohan Bopanna. 

Since its online launch, the video has reached more than 450,000 people, garnering views in excess of 125,000 across various social media platforms. More than 5000 people have commented and shared the video on Facebook with fans commenting from across the world.

Watch the teaser on: http://www.iptlworld.com/videos/1004-iptl-we-bring-it I https://www.facebook.com/video.php?v=511227962388535&set=vb.290515367793130&type=2&theater

The multi-country team-based competitive tennis league will see the five teams - Indian Aces, Japan Warriors, Philippine Mavericks, Singapore Slammers, and UAE Royals compete against each other for the prize money of USD 1.5 million, beginning 2^nd December 2015 in Kobe with the grand finale playing out on 20^th December 2015 in Singapore.

Hop onboard the Mumbai City FC Express

Team gets closer to its fans, branding on city’s
local trains with message

‘Jahaan Dhadakte Hai 2 crore Dil’

Mumbai 8th Oct 2015(Sana Sayed): In a first-of-its-kind effort to spread the spirit of football across the length of the city, Mumbai City FC players will now ride with millions of Mumbaikars, with branded bogies along the Central, Western and Harbour railway lines. With display branding across multiple trains on all three crucial lifelines of the Mumbai railway network, fans will now get to see their home team players greet them at multiple stations throughout the 2^nd edition of Hero Indian Super League.

The football stars will adorn 36 panels on each line, and will reach over seven million fans daily. The train branding will feature players like Nicolas Anelka, Subrata Paul, Sunil Chhetri, Ashutosh Mehta and Keegan Pereira. Mumbai City FC’s message ‘Jahaan Dhadakte Hai 2 crore Dil’ is one that resonates with every Mumbaikar who is a Mumbai City FC fan, and feel a part of the larger journey as the team battle it out for the coveted ISL trophy.

On this exciting new initiative, Team owner, Mumbai City FC, Ranbir Kapoor said, “The local train is Mumbai's lifeline. It makes the city what it is. Our club logo, in fact, features a local train and signifies the role it plays in every Mumbaikar's life. The branding of these trains is our little way of paying tribute to the railways and connecting with the lifeline of the city.”

The 2^nd edition of the Hero Indian Super League started on 3^rd October in Chennai. Mumbai City FC will play their 2^nd match against Kerala Blasters FC in Kochi on 10^th October, and their first home match on 16^th October at the fortress, DY Patil Stadium, Nerul, Mumbai.

Mumbai City FC joins hands with PSL Group to expand grassroots program

To help deliver quality coaching in Mumbai, Pune,
Hyderabad & Bengaluru

Mumbai 8th Oct 2015(Sana Sayed): Amidst the frenzy surrounding the Hero Indian Super League, Ranbir Kapoor-backed Mumbai City FC is leaving no stone unturned to continue to develop football at the grassroots level. Mumbai City FC have partnered with PSL India, a grassroots football coaching, talent development, and life skills impact organization that operates two brands in the school space - Soccer Connections & Just For Kicks.

Through this partnership, Mumbai City FC will support PSL in delivering year-long high-quality coaching program in schools not just within Mumbai but also in the cities of Pune, Hyderabad, and Bengaluru. As part of the partnership, Mumbai City FC will be providing direct technical support in enhancing the coaching modules, while creating a strong pipeline for talented youngsters to get into the Mumbai City FC youth setup.

Speaking about this association, Indranil Das Blah, CEO Mumbai City FC said, “It’s imperative for us as a club to ensure we conduct year-long football programmes to not only maintain relevance, but more importantly, ensure that the sport is actively taken up by kids. This tie-up with PSL India allows us to do just that. We are excited about this partnership and look forward to a highly competitive and successful school programme.”

PSL operates in a wide variety of schools across a wide spectrum, covering the likes of Bombay International School (BIS), Ecole Mondial including Municipal & low-budget private schools through its brands 'Soccer Connections' and 'Just For Kicks' respectively.

Commenting on the partnership, Vikas Plakkot, CEO, PSL Group said, "We believe the only way to change the landscape of football in India is from the ground-up. A child should begin playing as early as the first grade and schools provide the perfect platform for such an intervention. With Mumbai City FC's support, we have the opportunity to reach out to more schools across all levels of society and deliver a high-quality coaching program.”

While the ISL might be on for only a couple of months, this partnership will play a pivotal role in ensuring that talent development continues to run in the background throughout the year. The two organizations are also in the process of launching a new championship, one that will bring all the school teams on to a common platform, more details of which are awaited.

Mumbai City FC to partner with Askmegrocery.com in ISL-II

Askmegrocery.com to be the digital partner for Mumbai City FC

Mumbai 7th Oct 2015(Sana Sayed): www.askmegrocery.com is ASKME’s foray in pan India online grocery business and has now shown their commitment to Mumbai City FC for this season of ISL. They will be featured as the jersey pendant throughout the season showing support for the team in the second edition of the Hero Indian Super League.

Commenting on the new association, Indranil Das Blah, CEO, Mumbai City FC said, “AskMe is a young, vibrant company already making its mark in the Indian e-commerce space, much like we are trying to do with Mumbai City FC in India's football landscape. We see a win-win relationship with this tie-up.”

Speaking on the development Manav Sethi, Group Chief Marketing Officer & Head Digital Strategy, said, “Football is at the cusp of becoming a scalable sport in India and is close to the hearts & aspirations of today’s youth globally & in India. ASKME has been a disruptive brand and has embraced and invested in emerging trends and personalities that have the potential to become leaders in their respective domains. Our investment in Mumbai City FC is validation of this.”

The 2^nd edition of the Hero Indian Super League started on 3^rd October in Chennai. Mumbai City FC will play their 2^nd match against Kerala Blasters FC in Kochi on 10^th October, and their first home match on 16^th October at the fortress, DY Patil Stadium, Nerul, Mumbai.

UltraTech Cement associates with Mumbai City FC as its Strength Partner

Mumbai 6th Oct 2015(Sana Sayed): UltraTech Cement announces its association with Mumbai City FC, Mumbai’s franchise in the Indian Super League, as its Strength Partner. It aims to extend its support towards building the beautiful game in India with this tie-up.

Football is fast gaining popularity in the country, and the success of the first edition of the Indian Super League is a testimony to it. Indian Super League achieved the rare milestone of having registered the highest average stadium attendance for any football league in Asia, and the fourth highest in the world in its first edition.

Indian National team captain, Sunil Chhetri and Goalkeeper, Subrata Paul among others are the core players of Mumbai City FC. Nicolas Anelka, the marquee player-manager for Mumbai City FC, is a globally renowned footballer having plied his trade with top clubs in Europe including Real Madrid, Manchester City, Chelsea and Arsenal, among others. Bollywood actor and football enthusiast Ranbir Kapoor is the co-owner of the team.

The team’s logo is a reflection of a resilient fortress that depicts the strong and determined spirit of the city. It also depicts a train that is the lifeline of the city. The seven stars symbolize the seven islands that form Mumbai.

“UltraTech has always been strongly connected with sports in India; be it cricket and now football. UltraTech, as a brand, signifies strength and beauty, which is what football as a sport stands for. Mumbai City FC has a strong mix of top national and international players and has a promising season ahead. Our association with Mumbai City FC is a step towards connecting with the youth of India through football, while also leveraging the rising popularity of the game as a brand,” saidMr. O P Puranmalka, Managing Director, UltraTech Cement Ltd.

Commenting on this association with Renault, Team owner, Mumbai City FC, Ranbir Kapoor, said,“UltraTech Cement have been associated with sports teams in India for awhile now and it gives us a major confidence boost that they have ventured into football in India with Mumbai City FC. I am very glad to welcome them on board as our strength partner for this season.”

Mumbai City FC to infuse Renault’s Passion in ISL-II

Renault to be the automobile partner for Mumbai City FC

Mumbai 5th Oct 2015(Sana Sayed):Renault India, one of the fastest growing automotive companies in India, announces its partnership with Mumbai City FC as its Automobile partner for the upcoming season of the Hero Indian Super League. Both the brands are young in India and bring to the fore the best experience of global and Indian talent – Renault’s global cars in which Indian engineering and design teams are playing a significant role, and the blend of global and Indian footballing talent that drives Mumbai City FCs title aspirations.

Globally, Renault and sports go back a long way, whether it’s Formula One or Football, and the association with Mumbai City FC is a natural fit based on common values of hard work, performance and dedication, bound by unrelenting passion. The Renault logo will feature prominently on the team jersey sleeve and shorts.

On their first association with Mumbai City FC, Mr. Sumit Sawhney, Country CEO and Managing Director, Renault India Operations, shared, “The Indian Super League is taking football across the country with great vigour, and we are proud to associate with Mumbai City FC, as the club reflects the same adrenaline pumping passion that is the hallmark of brand Renault. Renault has launched ground-breaking products like Renault Duster and Renault KWID, making brand Renault a household name in India. As Mumbai City FC travels across the country, it will find in Renault a close and supportive partner.”

Commenting on this association with Renault, Team owner, Mumbai City FC, Ranbir Kapoor, said, “When the league you are a part of is so competitive, it’s necessary to have the right partners supporting you. We are extremely privileged to have Renault backing us this season. This partnership means a lot for the team!”

The 2^nd edition of the Hero Indian Super League started on 3^rd October in Chennai. Mumbai City FC will play their first match against FC Pune City at Shree Shiv Chhatrapati Sports Complex Stadium, Pune on 5^th October.

Registrations for the 2nd ‘Tata Steel Kolkata 25K’ 2015 are open

Bevy of New sponsors – Cigna TTK, PUMA, DHL, Jabong, Volini, & United Way Kolkata

Rs. 22+ lakhs - highest prize money event for
 Indian athletes & amateurs

Kolkata 30^th Sep 2015(Sana Sayed): After a successful inaugural edition, this December, India will witness Kolkata’s spirit and unity like never before. The online and on ground registrations for ‘Tata Steel Kolkata (TSK) 25K’ scheduled for 20^th December 2015 have begun. Kolkata’s very own TSK 25K is back in a new avatar and will see participation from some of India’s finest professional athletes, serious runners, health and fitness enthusiasts during the event.

·         Registrations open at 5 pm IST on 29th September and close on 4th December, or whenever running places are full, whichever is earlier. ·         Entry fee for the 25K, Open 10K, and Ananda Run will be Rs. 650, Rs 550 and Rs 300 respectively. ·         Entry fee for Senior Citizen’s run and  Champions with Disability will be Rs 200

Race categories include the 25K run (Elite and Amateurs), Open 10K Run (Amateurs), Ananda Run (6 km), Senior Citizens’ Run (4 km), and Champions with Disability (4 km), giving an equal opportunity to all individuals to participate, encouraging an active sporting lifestyle. The feature race 25K and Open 10K Run are compulsorily timed race categories.

In addition to the prize money of Rs. 22,80,000, this year, running together can bring you even more joy with TSK 25K announcing awards for highest participation in the following categories, i.e. Social/ Sporting Club, Group (excl. social/ sporting club) and Group with the highest number of 25K/10K finishers, minimum being 15 numbers.

L-R Vivek Singh- Joint MD, Procam International,
Vivek Sahai- IPS, IG-CRPF & Vice President
 of West Bengal Athletic Association, Peeyush
Gupta-VP Tata Steel (Marketing & Sales),
Prasun Mukherjee- IPS Retired, President of West
Bengal Athletic Association, Tilochan Singh- IAS,
 Additional Chief Secretary of the Governor

 of West Bengal,  Ajit Agarkar- Former Indian
Cricketer, C.V.Muralidhar- IPS, Additional Director
General of Police South Bengal, West Bengal.

At the launch of the second edition, T V Narendran, Managing Director, Tata Steel India & SEA, said, "For Tata Steel, TSK 25K is a great way to engage with the community, a great way to encourage health and fitness among the community. It is also a great way for people to run for a cause. This year, we all have an opportunity to run for fun, for fitness, and also for a cause".

                            

India’s premier 25K has galvanized the crème de la crème of the cultural capital of the country including the art community, Tollywood, sports icons, government authorities, sports federations, among others.

Vivek Sahai- IPS, IGCRPF & Vice President
 of West Bengal Athletic Association, Peeyush
Gupta- VP Tata Steel (Marketing & Sales),
Prasun Mukherjee- IPS Retired, President of
West Bengal Athletic Association, Olympian Legend
& Former Indian Football CaptainPK Banerjee,
Tilochan Singh- IAS, Additional Chief Secretary
of the Governor of West Bengal,  Ajit Agarkar- Former
 Indian Cricketer, C.V.Muralidhar- IPS, Additional
Director General of Police South Bengal, West Bengal,
Vivek Singh- Joint MD, Procam International
and other Dignitaries

On this occasion, Debasish Kumar, MMIC, Sports, Parks & Garden, Advertisement & Parking, Kolkata Municipal Corporation, said, “We foresee Tata Steel Kolkata 25K as being part of the annual calendar of events that the city can look forward to. With the launch of 2^nd edition, we are sure that more citizens will take to the streets and take up a cause dear to them that will help them rally to the finish line.”

Ajit Agarkar, Formar Indian Cricketer said, "Running has always been one of my strengths. The cricket pitch demands for a lot of agility and as bowlers, we need to stay on our toes. With the regular training that I engage in, I've developed a knack for running and owing to this, I feel that the 25K run will be easier for those who train regularly."

Speaking at the event, Debyendu  Barua, Chess Grandmaster, said “Chess requires undivided attention and focus. As a chess player, I need to be mentally fit at all times and so I make sure I train my mind and condition it to play situations. Physical fitness is essential for chess players and that's why I think the 25K will be a great opportunity for everyone."

P.K. Banerjee, Olympian & Former Indian Football Captain, stated, “Running is at the core of most sports, this is especially true for football, so if one wants to be a good sports person, the chances are that running will be a part of their training. It is great to see an event that encourages people to look at running not only as a sport but as a way to keep healthy and for general well-being. “

Prasun Mukherjee, Retired IPS, President of West Bengal Athletic Association, shared his views saying “Encouraging people to lead a healthy life and to run is a great thing, what makes the TSK 25K an even better event is that it supports philanthropic causes as well, helping people become better citizens and give back to society.”

Growing in stature and goodwill amongst corporate India as much as with the running community, TSK 25K is pleased to announce a line-up of new sponsors with 6 new brand associations: Cigna TTK - Health insurance partner; Jabong.com – Retail partner; Volini – Recovery Partner; PUMA – Sportswear partner; DHL – Logistics partner; and United Way Kolkata as the Philanthropy partner.

RACE DAY LOOK

PUMA, world’s leading sports brand along with India’s leading sports & fashion multi-brand e-store, Jabong.com will create the entire race day look exclusively for the TSK25K participants. They will offer an exciting range of runner-centric products and enhance their overall running experience.

JABONG COSTUME RUN

The Ananada Run of the TSK 25K Kolkata will be a kaleidoscope of colour - a carnival - where participants turn up in their best colours, in innovative costumes and designs ,showcasing their mood, euphoria, the cause they are supporting. At the TSK 25K Kolkata 2015, the efforts of individuals and groups will be rewarded with cash prizes courtesy Jabong.com, the Retail partner. The winners will be chosen based on their theme, creativity, and effort. The Jabong Costume Run is applicable only for participants of the Ananada Run.

Vivek Singh, Jt. MD, Procam International said, “With distance running events playing a big role in our lives, our vision is to position Kolkata as one of the healthiest and fittest cities in India, and try to bring about a positive change in people’s lifestyle and shape a better future for them. We would like to express our gratitude to the Government & civic authorities, the West Bengal Athletic Association and all our new and existing sponsors for their relentless support and faith in our event.”

PARTNERS SPEAK

Sandeep Patel, MD & CEO, Cigna TTK Health Insurance Company Ltd said, "We at Cigna TTK firmly believe that it is essential for an individual to make time to engage in physical activity in some shape or form to maintain a healthy life, and consider running as a perfect way to stay healthy.  Not only does it invigorate an individual physically, but also has a positive impact on one’s mental well-being.  We are proud to be associated as the official health insurance partner for the Tata Steel Kolkata 25.With this event we hope to encourage people to take charge of their health and lead healthy fulfilling lives as we truly believe that ‘health hai to life hai’.’’

Abhishek Ganguly, Managing Director, PUMA Sport India Pvt Ltd said, "We are delighted to associate with Tata Steel Kolkata 25K as the Sportswear Partner. Being the Fastest Sports Brand in the world,  PUMA has a strong association in running through world class range of products which is used by some of the best runners in the world. In India we are committed to contributing to the development of running as a sport. We are convinced that Kolkata will be the next destination to see phenomenal growth in people running long distances."

Subodh Marwah Vice President & Head – Sun Pharma Consumer Healthcare, said, “Volini is delighted to be the Official Recovery Partner for the leading marathons of the country for a second year in a row, beginning with Airtel Delhi Half Marathon this season. Last year we got tremendous response for the “Volini Recovery zone” at the Finish line and it was very well appreciated by the runners and the media. We are committed to provide an even better experience this year to all the runners and participants. This association with marathons across the country will further strengthen Volini’s position as India’s leading instant pain relieving spray & the first choice for runners as a ‘Recovery Expert’.

RUNNER ENHANCEMENTS

TSK 25K endeavours to evolve and improve while providing the best possible running experience to each participant. With this in mind and to encourage the participation of serious runners, the event will give priority in line-up to confirmed applicants of 25K Run and Open 10K Run category who have provided timing certificates along with their application forms. The line-up will be allocated based on the finish time mentioned on the timing certificates submitted at the time of applying. Detailed confirmation criterion is available on the event website.

The 25K and Open 10K runs will be prioritized in three line-up sections on race day as per the timing certificate submitted along with applications. Runners of a 10 km run finishing under 1 hr 22 min., half marathon finishing under 3 hrs, 15 km run finishing under 2 hrs. 05 min., 25 km run finished under 3 hr 35 min., and marathon finished under 6 hrs. 15 min. will be allocated Section A in both race categories. Runners will be allocated Section B and C based on a first come first serve basis on race day. 

REGISTRATION AVENUES

.      Application forms are available on www.tsk25.procamrunning.in ·         Group Entries (20 or more applications) can be deposited along with requisite application fees and covering letter at the Registration office.  Applicable only for Ananda Run, Sr. Citizens’ Run and Champions with Disability race categories. ·         Online group registration using scratch card. Applicable only for Ananda Run Race Category available at the registration office ·         Event helpline +919867722855 (10 am to 7 pm, Monday to Saturday) or email at tsk25@procam.in for submission of forms. ·         Registration Office – Procam International Pvt.Ltd., 1/A, Ballygunge Circular Road, Tivoli Court, 11th Floor, Kolkata – 700019